Research Design

We Aim To Fully Understand Your Research Needs And Objectives

The professionals at Ironwood Insights will design a research strategy to achieve your specific goals. We use a number of research methodologies and solutions to collect the right type of data based on the analytic strategy and type of research being conducted.

Research Experience Where It Matters

Brand Strength Measurement

We measure the true strength of your brand, alone and compared to your competitors.

Customer Satisfaction & Loyalty

We assess the level of satisfaction you are providing your customers and what they are telling others.

Product Concept Testing

We look at the strengths and weaknesses of your product or service and the opportunity to grow market share.

Pricing Models

We use advanced models to compare pricing strategies and maximize profit levels.

Data Analytics

We analyze data from a multitude of angles using traditional regression models, attributable effects and Bayesian networks.

Media Research & Audience Measurement

We grow readership and measure ad recall with online testing.


Let's Get To Work

Send us a message. We'll connect you with one of our specialist and get started on building your plan.

Data Collection

Industry Standard Collection Methods

We are fluent in multi-modal data collection methodologies.