Quantitative Data Collection/Research

Why Ironwood? 

No offshoring. No outsourcing. At Ironwood, we own your quantitative research project start to finish—every detail, every deliverable. When you work with a firm that can connect all the dots, you eliminate the disjointed process that comes from juggling multiple vendors. 

The result? Faster turnaround, tighter quality control, and insights that are sharper, smarter, and ready to drive action.

Integrated or A-La-Carte...Precision at Every Step.

Ironwood’s end-to-end quantitative services can be adapted—holistically or a-la-carte—to fit the specific requirements your project, no matter the scope. Because our services are in-house, we maintain full control over quality, timelines, and outcomes—giving you a consistent, seamless experience and results you can trust.



Sample Design & Sourcing: Real Respondents. Real Insights.

  • Ironwood doesn’t just “pull a list.” We design samples with reach and precision to ensure a comprehensive, representative, and accurate view of your target audience.
  • Built on a foundation of expertise, consultation and proprietary technology, our in-house sampling services bring clients real-time access to millions of survey participants to optimize thsample composition of any study; online, telephone, mixed-methodology.

https://ironwoodinsights.com/services/ironwood-online

Data Collection: From calls to clicks, we deliver higher quality data...faster.

  • Data collection sets the foundation for valid, relevant and impactful downstream insights that are too important to trust an “online at all costs” mentality.  Ironwood dives deep to understand the insights challenge first, then recommends the best-fit methodology and data collection strategy to get you the answers you need whether its online, telephone, mail/QR, in-person or mixed methodology.
  • Ironwood operates one of the industry's largest and most technologically advanced data collection networks. Through our integrated, in-house platforms Ironwood can seamlessly deploy the ideal mix of data collection methods—telephone, online, text-to-web, in-person, mail/QR or multi-modal—to ensure that the right methodology is applied to protect the integrity of the research outcomes—not selecting what’s convenient.
  • Ironwood Insights Group is a recognized industry leader in quantitative telephone research. With three domestic call centers, an offshore call center and an extensive remote interviewing staff, Ironwood boasts one of the largest and most technologically-advanced CATI operations in the industry. We bring a seasoned staff, a best practices mindset and integrated technology that streamlines sample and quota management, dialing protocols and data security measures.

Data Processing & Analysis 

  • Our in-house coding and data processing services bring cleaner, faster, more accurate results and tighter integration between data and insights. And keeping sensitive respondent data and open-end comments in-house, enhances confidentiality and data security. The result? more trustworthy, decision-ready results.
  • And with in-house statistical analysis and reporting, we turn complex data into strategic clarity—delivering faster, deeper insights tailored to your unique business questions.

https://ironwoodinsights.com/insight-solutions/data-analytics

Project Consultation & Management

  • Complex studies? We excel at those. From tracking studies, to multi-country surveys, to strategic research and advanced experimental designs, we’ve done them all.
  • Our team combines decades of experience with cutting-edge tools to ensure data integrity, respondent quality, and business-ready insights. And Ironwood ensures continuity from design through analysis – the same team involved in the design and execution of your study will lead the analysis to ensure tighter coordination between research design, data collection, and analysis.

Quantitative Services

Methodologies

  • Telephone  
  • Online / Mobile / Text to Web (TTW)
  • Mixed Methodologies
  • Mail / QR
  • In-person (CLT’s)

In-House Services

  • Methodology/study design
  • Sampling/sample design
  • Programming
  • Multimodal data collection
  • Coding (human, AI)
  • Data processing
  • Multi-lingual interviewing  

Specialized Capabilities & Credentials

  • 5 Company-owned telephone call centers; 300+ stations across the U.S. & Internationally
  • TCPA & HIPPA compliant
  • Survox, Voxco survey platforms
  • Customizable templates, looks, backgrounds, etc.
  • Translations
  • Programmable in 30+ languages 
  • Full-service print, mail, fulfillment, return mail / BRD scanning/processing
  • Automated incentive fulfillment